Performance Marketing

Data-driven paid advertising that delivers measurable ROI. Every euro spent is tracked, tested, and optimized for maximum impact.

What We Deliver

Performance marketing is about results, not impressions. We design, execute, and optimize paid campaigns across all major platforms, ensuring every euro of your budget generates measurable returns.

Advertising Platforms

  • Google Ads — Search, Display, Shopping, and Remarketing campaigns that capture high-intent traffic.
  • Meta Ads (Facebook/Instagram) — Targeted campaigns leveraging Meta's powerful audience data and creative formats.
  • TikTok Ads — Engaging video ads that reach younger demographics and viral potential.
  • YouTube Ads — Video advertising for brand awareness and consideration stages.
  • LinkedIn Ads — B2B-focused campaigns targeting professionals by job title, company, and industry.
  • Programmatic Display — Automated media buying across the web for scale.

Our Services

  • Campaign Strategy — Goal setting, audience definition, channel selection, and budget allocation.
  • Creative Development — Ad copy, images, and video assets designed to convert.
  • Funnel Design — Multi-touch campaigns that guide prospects from awareness to conversion.
  • A/B Testing — Systematic testing of creatives, audiences, and landing pages.
  • CRM Integration — Connect ads to your CRM for lead tracking and attribution.
  • Conversion Tracking — Proper setup of pixels, events, and conversion actions.
  • Analytics & Reporting — Transparent reporting with actionable insights.
  • Continuous Optimization — Daily monitoring and weekly optimization cycles.

Our Process

  • Discovery — Understand your business, goals, and current performance.
  • Strategy — Define target audiences, channels, and campaign structure.
  • Setup — Account structure, tracking, and creative development.
  • Launch — Campaign activation with careful budget scaling.
  • Optimize — Continuous testing and improvement based on data.
  • Scale — Increase budget on winning campaigns while exploring new opportunities.

Why Performance Marketing Works

Unlike traditional advertising, performance marketing is fully measurable. You know exactly what you're spending, what you're getting, and what's working. For European businesses, we navigate platform-specific regulations (GDPR, DSA) while maximizing your reach.

Related Services

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SEO Optimization

Combine paid with organic for full search coverage.

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Social Media

Organic social to complement paid campaigns.

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Email & CRM

Nurture leads captured through paid ads.

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